Travel Marketing Insights

The Age of Signal Over Noise

When You Ask AI Where to Stay, Guess Who’s Really Answering: Inside the Quiet Power Grab Shaping the Future of Travel

How do airlines extract value from points

Welcome to this week’s edition, where we dive into the travel industry’s ‘leapfrog moment,’ explore the battle between AI and Google for…

Tech, Travel, and AI Buzz: The Week’s Best (and Weirdest). From Claude’s surprise Yellowstone browsing habits to Vinod Khosla’s bold…

From Road Warriors to Digital Nomads: How Loyalty Programs Lost Their Way

The Problem: Retargeting Is Stuck in the Past

Artificial intelligence is evolving at an astonishing pace, but it still has a fundamental weakness: memory — or the lack of it.

Exploring the balance between monetization and trust as AI platforms like ChatGPT embrace ads to sustain their growth

Exploring the Enduring Appeal of Online Travel Agencies in a Changing Landscape

How Blockchain and Decentralized Technology Are Transforming Travel Bookings, Loyalty Programs, and the Way We Experience Journeys

As AI reshapes the travel experience, direct suppliers have a unique opportunity to reclaim the traveler relationship by mastering content…

Harnessing Natural Language Processing to Revolutionize Traveler Interactions and Enhance Customer Experiences

From Search to Conversations: How AI Platforms Are Monetizing Travel Recommendations and What It Means for the Future of Marketing

Can the Caribbean’s Tourism Industry Survive Climate Change?

Airline tickets might seem cheap, but have you ever wondered how airlines really make their money?

Inspiration for this post came from two insightful pieces I read recently — one from the Bloomberg newsletter, exploring how we undervalue…

For years, tech experts have heralded voice interfaces — like Siri and Alexa — as the future of interaction. However, voice hasn’t become…

The concept of customer-brand relationships is a fundamental aspect of modern marketing. As more companies invest in building deep…

Luxury wellness hotels are experiencing a renaissance as travelers seek more immersive, holistic wellness experiences that cater to both…

The travel industry still suffers from rigid booking paths — forcing travelers to book flights, hotels, and activities in a fixed sequence…

Last week, I came across an interesting article by Morgan Hines in PhocusWire, discussing Snowflake’s AI Data Cloud and its transformative…

In our previous discussion on Dynamic Customer Identification (DCI), we explored why this technology is poised to revolutionize the tourism…

Imagine a future where you no longer need to scroll through travel promotions or be influenced by carefully curated marketing campaigns…

In an industry as customer-centric and competitive as tourism, understanding customer behaviors and preferences is essential. Yet many…

The hospitality industry is evolving, and Accor’s latest move signals a significant strategic pivot. The global hotel giant is now limiting…

As someone who’s spent a lot of time on LinkedIn, using it as a platform to share insights and connect with peers, I’ve noticed a shift in…

As I reflect on my time working in hospitality, particularly at Selina, I’ve seen firsthand the transformative role influencers play in…