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Wikipedia’s Broken Links Are a Goldmine — And Almost No One’s Using Them for SEO
Steal this forgotten strategy to score high-authority backlinks before everyone else catches on. Most people think of Wikipedia as the place you read from, not the place you rank from.
First: Wikipedia Has a Link Decay Problem
Wikipedia has millions of outbound links. Over time, many of these
- Point to pages that have been deleted or moved.
- Lead to expired domains
- Return 404 errors or “domain parked” notices.
The editors call these “dead links.” And guess what?
Wikipedia still ranks. It still passes authority. And those broken links are still sitting there waiting for someone to fix them.
Here’s the SEO Opportunity (and Why It’s Brilliant)
Most Wikipedia links are nofollow. Yes, you already knew that.
But here’s what matters:
- Wikipedia has insane domain trust.
- Even no-follow links send strong authority signals to Google.
- Getting listed on Wikipedia increases topical trust for your domain.