Published inThe Disruptor’s PlaybookWhat Brushing My Son’s Teeth Taught Me About StrategyWhat brands can learn from toothbrushing standoffs, bib battles, and mealtime meltdowns.Apr 10Apr 10
Published inThe Disruptor’s PlaybookDisappear, Deflect, or Deliver? How Brands Win or Fail in Crisis.What Nike, Dan Harmon, and Diddy teach us about public trust and the real ROI of saying “I was wrong.”Apr 2Apr 2
Published inThe Disruptor’s PlaybookWho is Victoria?How Victoria’s Secret lost its identity trying to escape its past.Feb 20Feb 20
Published inThe Disruptor’s PlaybookHow Shooting Down Bud Light Helped Modelo Rise to the TopThe Story of A Mexican Beer That Won Over America.Feb 11Feb 11
Published inThe Disruptor’s PlaybookElon Musk Has Broken Every Rule–But This One Might Break Him.He Changed Every Industry He Touched — But Can Elon Musk Turn Politics into Gold?Feb 4Feb 4
