Member-only story
A FUNCTIONAL GUIDE
As a Writer, Building a Personal Brand in 2025 is Easier Than You Think
Increase your sales, readers, and creditability with minimal effort.
Not a Medium Member? No worries, use the friend link.
Building a personal brand is easy, but only a few writers know about this — it’s about the platform, not the content.
Agency houses have done personal branding for professional writers for quite some time. As someone doing a master's in marketing, I assure you that you can generate your leads, readers, and sales without any monetary investment.
A Personal Brand is best grown organically from your desk.
The only thing you need to invest is time and patience.
What Branding Gurus Don’t Tell You
Most reels, gurus, and the know-hows don’t tell you this: different social media platforms are for different creators and formats.
Imagine a tech educator writer would not go on Instagram creating reels about how an induction motor should work. He can do it better on YouTube (for video content). Knowing what type of content you create and where your audience is matters.
