LinkedIn Is Not Boring (If Your Copy Isn’t)

How to Write Posts People Actually Read

Photo by Greg Bulla on Unsplash

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Let’s be honest.

Most people think LinkedIn is the land of suits, handshakes, and yawns.
But it doesn’t have to be.

LinkedIn can be fun. Creative. Even a little bold.

And the secret? It all starts with how you write your posts.

Whether you’re a freelancer, job-seeker, or someone who just wants to stop sounding like a robot, this post will show you how to write LinkedIn content that actually gets clicks, comments, and messages that start with:

“Hey, I loved your post!”

1. Hook First, Think Later

Your first line is everything.

It’s the difference between someone scrolling past or stopping to read. So ask yourself:
Would you click to “see more”?

Bad hook:
-“Today I want to share my thoughts about content strategy.”

Better hook:
- “I almost deleted this post because I thought no one would care. But here we go…”