Spotify’s on Friday that it will is further evidence that some companies will gain a significant competitive advantage by systematically applying many of the changes we have experienced over the last year.
The principles that Spotify applies to its WFA () policy are very simple and make perfect sense: first, that work is an activity, not a place, and its effectiveness should not be measured by the number of hours we spend in an office. Second, that giving people the freedom and flexibility to choose where they work increases their effectiveness, because it underpins a better work/life balance. As such, the company now defines itself as a distributed organization, one seeking better and more efficient ways of working through the use of communication and collaboration practices, processes and tools.
According to , all employees will be able to choose their so-called “My Work Mode”, flexibly defining whether they work entirely from home, from the office or a combination of both, and will also be able to choose the city and country from which they want to work, with the possibility of the company covering the cost of telecommuting centers if they prefer and do not have an office nearby.