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Enrique Dans

On the effects of technology and innovation on people, companies and society (writing in Spanish at since 2003)

IMAGE: InstagramFOTOGRAFIN — Pixabay (CC0)

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Airbnb: it’s been a rollercoaster ride

3 min readDec 18, 2020

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surprised many, including its founders: after at between $44 and $50, and raising it a few days earlier, more in hope than expectation, to between $56 and $60, they anticipated that in the best-case scenario, it might briefly reach $67 or $68. Instead, , an , going on to reach a high of $151 during the session, and which left speechless when he was told so during . On Friday, the stock closed above $139: the founders’ idea of and seems to have paid off.

The company had prepared its fair share of marketing events reflecting its corporate culture for the IPO, renting the Barclays video wall in Times Square to project a video of the opening bell-ringing with , while giving space on the NASDAQ screen to .

, whose helped incubate the company, highlighting their tenacity and hard work: anything but an overnight success based on hard work over the last 12 years building an entrepreneurial culture, growing and consolidating a business that some predicted . At the…

Enrique Dans
Enrique Dans

Published in Enrique Dans

On the effects of technology and innovation on people, companies and society (writing in Spanish at since 2003)

Enrique Dans
Enrique Dans

Written by Enrique Dans

Professor of Innovation at IE Business School and blogger (in English here and in Spanish at )

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