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The 5 Most Profitable Writing Topics That Actually Make Money in 2025
If you’re writing online to make money, your topic choice is the difference between raking in serious cash… or watching dust collect on your articles.
Some niches pay peanuts. Others? They print money.
The trick is to write about things people are actively searching for, sharing, and bookmarking to read again later. Bonus points if they’re the kind of topics that attract high-paying brands for partnerships or sponsorships.
After analyzing thousands of high-performing articles across Medium, Substack, and niche blogs, here are the five topics that consistently bring in the most money.
1. Personal Finance & Investing: The One Topic That Never Dies
If you want long-term, evergreen income, finance is a goldmine. Why?
People will always want to make, save, or invest money.
SEO loves it. Finance articles tend to rank well because people search for the same things year after year:
- “Best investment options in 2025”
- “How to retire early”
- “How to save money when you’re broke”