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Why SEO Competitor Analysis is Essential for SMBs
Unlocking the Power of SEO to Stay Ahead of the Game
Small- and medium-sized businesses (SMBs) face stiff competition in today’s digital world. So, what can you do to stand out in the crowd? The secret is in SEO competitor analysis.
Analyze what your competition is doing and then do it better. This isn’t about spying on the competition. It’s about improving your strategies to meet customer needs better. That’s where competitor analysis comes in — it’s essential for SMBs looking to stand out.
SEO competitor analysis is your compass in the digital wilderness. It helps you find your path to online success. Let’s break it down with the 5 Ws (and an H) — a structured approach to mastering this critical skill.
Let’s begin our journey through the ‘who, what, where, why, when, and how of competitor analysis in SEO. What are the questions you should ask before starting your research?
Questions to ask before an SEO competitor analysis
- Who are your competitors?
- What does your business offer?
- What do your competitors offer?
- Where are competitors dominating?
- Why does competitor…
